You may think you don’t know what 3D rendering is. Chances are, you’ve been encountering them every day- during your morning commute while browsing on your phone, or by going through magazines and catalogues. These are images that are computer-manipulated to mimic their real-life counterparts. Because of the advancements in this technology, you could be fooled into thinking a 3D rendered image is a photo captured on a camera. It provides an excellent opportunity for retail industries to innovate.